Len Foley: Speaker of SEO conference
I am the founder and CEO of New Horizon Health.
I began this company with no investors, no cash, and no outside partners and developed our own proprietary line of high end supplements and superfoods, drink mixes on a shoestring budget.
The corporation has just 2 workers (my wife and the founder) and it runs out of our dwelling. We also run several events annually, the biggest one called The Longevity Now (registered company) Summit which attracts 1,900 paid attendees IM Conference from all around the world: www.thelongevitynowconference.com.
I also work with infomercial celeb David Wolfe (from the Nutribullet recognition) which plays over 2,000 times per month on international TV: http://www.nutriliving.com. We've worked together for over 14 years and have developed several other flourishing businesses together, including a membership website that's over 13 years old, called www.TheBestDayEver.com.
Description: Let's be honest... Black Hat techniques can be extremely strong in getting a new online business off the ground, but what happens when your Black Hat Company becomes so successful that you literally become overly huge for Black Hat Techniques?
In this presentation, Len Foley will share insights and useful suggestions on how/when to migrate from the high-risk world of Black Hat Promotion/SEO to the safer world of mainstream advertising and customer retention. In the words of Len Foley, "Black Hat techniques can be quite powerful, but as your business gets larger, you've got more to lose... and you do not need to risk destroying what you've worked so hard to create."
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